How Does the Circular Economy Address the Sustainable Development Goals? Evidence from the Brazilian Legal Amazon

The study main objective is to verify whether the circular business model helps in the implementation of SDGs in the Amazon and which objectives foster the circular economy. The Legal Amazon company adapted the models of (Yadav et al. (Journal of Cleaner Production 277: 124186, 2020); Rossi et al. (Journal of Cleaner Production 247: 119137, 2020), Da Vermunt et al. (Journal of Cleaner Production 222: 891–902, 2019)) to analyse the strategies to be used in implementing the CE principles, and the UN model to comply with the SDGs by generating more sustainable operations. The results of the analysis allow us to analyse that the analysed company has EC practices that contribute to the achievement of the sustainable development goals, highlighting mainly SDG 2—Zero hunger, SDG15—Terrestrial life and SDG17—Revitalize the global partnership for sustainable development, for which they are found some practices by the interviewee. In addition, it should be noted that the limitations of the study are related to the single case approach, making it impossible to extrapolate the findings to the Rondônia scenario. On the other hand, the results of this exploratory research will allow for the formulation of a more detailed conceptual model and some hypotheses that will be tested in a future quantitative study. In this study the sample will include not only companies located in the state of Rondônia, but also in other legal states of the Amazon region.