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Designing a Creative Process Between Music, Performing and Visual Arts and the Business World

  • Liliana Soares,
  • Ermanno Aparo,
  • Rita Almendra

摘要

This paper is an opportunity for the business fabric and the performing arts to change. The introduction of creative process in the business world and in the performing arts sector proved to be a response to the effective improvement of the shows produced and business competitiveness. In this study, a territorial network system was developed consisting of professors and design researchers, a lighting company, a raw materials industry, a municipality, and entities related to the entertainment sector. With this work, it was possible to develop a system carrying of new semantic pathways, communication, performance, and interaction with people. The study contributes to the constant analysis of designing products with high efficiency and low environmental impact. The paper shows that the process of cooperation between different areas is a choice that respects and values ​​the project partners, assuming a social commitment.