Strategic Management: Evolutions, Trends, and a New Conceptual Model
摘要
The article presents the main stages of concept development in strategic managementManagement, emphasizing the importance of structuring the strategic decisionStrategic decisions-making process through a strategic managementManagement model. From combining strategic managementManagement approaches as a model and plan, the companiesCompanies’ focus on capitalizing on their own resources or mastering environmental influence, to globalization, digitalizationDigitalization, innovationInnovation and the pursuit of sustainable competitive advantage, all are essential to understanding paradigm shifts in strategic managementManagement. Against the inevitable background of technological and digitalDigital transformations, the trends identified in the modeling of strategic managementManagement processes, in the context of new challenges, are transposed into an innovative strategic managementManagement model, a conceptual model proposed for research and development.