Method of Risk Analysis in the New Product Development Process

The article describes the process of creating a risk matrix, as a part of the methodology of risk reduction and analysis. The methodology will be applicable in the development risk analysis of new products in the automotive industry company. It can be used in organizations whose activity is based on running projects linked with each other by a network of dependencies, where each of the company's products is individual, but the course of development is similar. The method uses, among others, a risk matrix, dividing the project development cycle into stages, for which the implementation of progress can be estimated using the project management triangle, and exceeding the set thresholds results in the need to make design decisions. The method may support the management in making quick decisions regarding resource management focused on reducing the existing risk. The matrix will improve the flow of information within the organization, thus enabling quick response to the need to make significant changes that increase the chances of additional profit or reduce the risk of project failure including additional investments, additional budget, search for new suppliers, negotiations with the client, construction of prototype tools.