Application of Knowledge Management in Tourism and Hospitality Industry: A Sustainable Approach
摘要
The aim of this chapter is to better understand about how the stakeholders of tourism supply chain management can establish sustainable knowledge acquiring and sharing effectively and efficiently. The lacking of single information may debilitate the whole supply chain management. The social, economic, environmental, technological, and political changes spike the importance of knowledge management to adapt to current issues and challenges. Even, tourist behavior is now switching because of technological advancements which make it possible to bring information to their doorstep with a single click of browsing. As tourism and hospitality industry maintains the web of supply chain management to ensure the overall well-being of the tourist, community, govt, and business. In the case of developing tourism products, it is mandatory to gather appropriate information from both explored and unexplored sources to create a sustainable chain with the help of tourism knowledge management (KM). This study will bridge the gap among all stakeholders of the tourism industry by acquiring, storing, and sharing knowledge when it is necessary. This study figured out how tourism supply chain management can adapt and survive with the pace of global changes. The role of the government and organization is to ensure the security of information as a crucial part of knowledge management. This supply chain must be interconnected with some guidelines and principles of knowledge management. This is a qualitative study where all data will be collected from both primary and secondary sources. Experts’ opinion from the tourism and hospitality industry has given their doctrine that have triggered the point, of how knowledge management can contribute to the overall supply chain management of this industry. The study attempts to find how stakeholders of the tourism and hospitality industry can be supplemented with sustainable knowledge management through the production, distribution, and use of information. Human resources, Information Technology, business management, organizational behavior, tourist behavior, and psychology are considered as the measuring factors to run this analysis. None of the studies can be found to explore the role of knowledge management in the supply chain of the tourism and hospitality industry which is the novelty of the study. This chapter has presented the linkage among the stakeholders of tourism and hospitality industry through the Knowledge Management system. That is why expert opinions and secondary sources are used to extract a better outcome.