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<p>Digital and sustainable transformation are no longer separate paths of development, but are intertwined, a&#xa0;phenomenon also known as Twin Transformation. Companies with digital business models are presented with new areas of tension: on the one hand, data-intensive services, AI-based functionalities, and cloud-based infrastructures are significantly driving digital performance. On the other hand, this technological depth is leading to a&#xa0;significantly growing ecological footprint. A&#xa0;central, yet little-researched lever of Twin Transformation lies in the systematic recording, management, and integration of cloud-related ecological impacts into IT service management processes. Against this backdrop, the article examines how environmental, cloud-related sustainability can be integrated into IT service management in order to establish an effective link between digital efficiency and ecological responsibility. The aim is to develop measures with accompanying recommendations that will enable the integration of a&#xa0;sustainability-oriented approach to cloud-infrastructure usage in IT service management processes. Methodologically, the article follows a&#xa0;two-step approach: exploratory interviews with experts from leading companies in the fields of IT service management and cloud-infrastructure services are compiled with various design options for sustainable IT infrastructure solutions. The results derived from an industry perspective were translated into concrete measures and recommendations. These recommendations are structured along five dimensions of sustainable, cloud-based IT service management and support companies with digital business models in their sustainability transformation. Overall, the results represent an industry-based approach for combining digital and sustainable improvement in the context of Twin Transformation.</p>

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Cloudbezogenes IT-Service-Management als Gestaltungshebel für die Twin Transformation

  • 期刊论文

  • 出版模式：

    开放获取

  • 发表日期：

    2026年1月20日

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  • Larissa Koch de Souza,
  • Kim Stuber,
  • Dimitri Petrik,
  • Martin Engstler,
  • Georg Herzwurm

摘要

Digital and sustainable transformation are no longer separate paths of development, but are intertwined, a phenomenon also known as Twin Transformation. Companies with digital business models are presented with new areas of tension: on the one hand, data-intensive services, AI-based functionalities, and cloud-based infrastructures are significantly driving digital performance. On the other hand, this technological depth is leading to a significantly growing ecological footprint. A central, yet little-researched lever of Twin Transformation lies in the systematic recording, management, and integration of cloud-related ecological impacts into IT service management processes. Against this backdrop, the article examines how environmental, cloud-related sustainability can be integrated into IT service management in order to establish an effective link between digital efficiency and ecological responsibility. The aim is to develop measures with accompanying recommendations that will enable the integration of a sustainability-oriented approach to cloud-infrastructure usage in IT service management processes. Methodologically, the article follows a two-step approach: exploratory interviews with experts from leading companies in the fields of IT service management and cloud-infrastructure services are compiled with various design options for sustainable IT infrastructure solutions. The results derived from an industry perspective were translated into concrete measures and recommendations. These recommendations are structured along five dimensions of sustainable, cloud-based IT service management and support companies with digital business models in their sustainability transformation. Overall, the results represent an industry-based approach for combining digital and sustainable improvement in the context of Twin Transformation.