Background <p>Trait variation is shaped by functional roles of traits and the strength and direction of selection acting on the traits. We hypothesized that in butterflies, sexually selected colouration is more variable owing to condition-dependent nature and directional selection on sexual ornaments, whereas naturally selected colouration may be less variable because of stabilising selection. We measured reflectance spectra, and extracted colour parameters, to compare the amount of variation in sexually versus naturally selected colour patches across wing surfaces and sexes of 20 butterfly species across 4 families (Nymphalidae, Papilionidae, Pieridae, Lycaenidae).</p> Results <p>We found that: (a) males had more conspicuous, i.e., brighter and more saturated colour patches compared with females (as expected of sexually selected traits but not necessarily of naturally selected traits), and (b) dorsal surfaces in both sexes had more conspicuous sexual ornaments as well as protective (aposematic/mimetic) colour patches on darker wing backgrounds, compared with ventral surfaces. However, colour patches did not differ in the amount of variation either in selection (ecological/sexual functions), sex or wing surface-specific manner.</p> Conclusions <p>These findings show that functional roles and selection influence colour parameters but not the amount of variation in butterfly wing colour patterns.</p>