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<p>Public support for climate policies remains limited, partly due to perceived economic costs. However, using survey data from four European countries, we show that support is more strongly related to perceived benefits than costs. This suggests that public discourse has overemphasized costs. To build broader support, advocates should focus on communicating the benefits and effectiveness of climate action, rather than merely addressing concerns about economic burdens.</p>

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Perceived costs and benefits and public support for climate policies

  • 期刊论文

  • 出版模式：

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  • 发表日期：

    2025年10月3日

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  • Aleš Kudrnáč,
  • Malcolm Fairbrother

摘要

Public support for climate policies remains limited, partly due to perceived economic costs. However, using survey data from four European countries, we show that support is more strongly related to perceived benefits than costs. This suggests that public discourse has overemphasized costs. To build broader support, advocates should focus on communicating the benefits and effectiveness of climate action, rather than merely addressing concerns about economic burdens.