In this paper, we prove some new singular value and unitarily invariant norm inequalities for matrices. Among other results, it is shown that if X, Y, Z, W are n \(\times \) n matrices, then \(\begin{aligned} s_{j}\left( XY+ZW\right) \le \textrm{max}\left( \left\| Y\right\| ,\left\| Z\right\| \right) s_{j}\left( X\oplus W\right) +\frac{1}{2} \left\| XY+ZW\right\| \end{aligned}\) and \(\begin{aligned} \Vert XY\pm YX\Vert \le \Vert X\Vert \Vert Y\Vert +w(XY) \end{aligned}\) for \(j=1,2,\ldots ,n\) , where \(\left\| \cdot \right\| ,w(\cdot ),\) and \( s_{j}(\cdot )\) denote the spectral norm, the numerical radius, and the jth singular value of matrices.