Let \(\mathfrak {A}\) be a unital Hermitian Banach algebra with the spectrum of \(a\in \mathfrak {A}\) denoted by \(\sigma _\mathfrak {A}(a)\). We show that if a continuous and multiplicative function \(\phi : \mathfrak {A}\rightarrow \mathbb {C}\) satisfies \(\phi (a)\in \sigma (a)\) for all \(a\in \mathfrak {A}\), then \(\phi \) is linear and hence a character of \(\mathfrak {A}\).