Factors Influencing Tour Mode Decisions Related to Educational Tours in the Western Province, Sri Lanka
摘要
This research attempts to understand decisions regarding the tour mode in educational tours, which include tours for schools, training courses, higher education, postgraduate education, and all other institutions that provide professional qualifications. Once the tour patterns are established, one step in the Activity-Based Model (ABM) that must be considered is tour mode estimation. The quality-of-service attributes and tour/trip specifics all have an impact on the mode of travel, as do the socioeconomic and demographic characteristics of individuals and households. Using these influencing factors, a choice model must be created to estimate the tour mode. The primary objective of this study is to estimate models to understand the tour mode selection of students enrolled in both school and higher educational institutes in the Western Province of Sri Lanka. The household visit survey data from the Urban Transport System Development Project for Colombo Metropolitan Region and Suburbs (CoMTrans 2013/14) was used to compile the necessary trip information. The approach used to estimate the tour mode choice model is described in this publication. The authors present a method to identify the tour modes from the trip modes.