<p>A numerical discussion on Maxwell nanofluid flow past a stretching sheet is undertaken in this research, where the main emphasis is given on the effects of melting heat transfer with zero mass flux at the boundary. Nanoparticles have been introduced in this extended model to enhance the thermal conductivity of the fluid and hence can be used in advanced engineering and material science applications. The Maxwell nanofluid, exhibiting viscous elastic response, is modeled by nonlinear momentum and energy equations with the inclusion of MHD. Similarity transformation is implemented to reduce these PDEs to a set of ODEs, including the effect of melting heat in the heat energy equation at the boundary. A numerical solution is obtained by the use of HAM, whereas graph plotting has been carried out from BVPh 2.0 of Mathematica to give visible insight into the steady-state behavior of the system. The results provide insight into the impact of the viscoelastic properties coupled with the heat effects of melting and inclusion of nanoparticles upon some important features of flow, such as velocity distribution, temperature distribution and concentration distribution. The findings of this work will have practical implications for fields such as polymer processing, material engineering and nanotechnology, whereby the interaction of nanofluids with melting boundaries could offer new opportunities in process optimization regarding efficiency and quality.</p>