Impact of technology, cost, and revenue structure on the scalability of internet-based business models
摘要
Scalability is widely recognized as a key factor for business success, yet the factors that influence it remain understudied. Developing a sustainable and scalable business model is crucial for ensuring long-term performance. This study proposes and tests a model elucidating how organizational structure and team composition influence the scalability of IT-based technology startups, particularly considering the moderating role of the entrepreneurial ecosystem. This research, adopting a quantitative approach using a questionnaire tool, conducts a quantitative survey of 112 Iranian technology startups to test hypotheses derived from the literature. Hierarchical regression analysis reveals that organizational agility has the most significant positive impact on a startup’s ability to scale. While access to human capital, team commitment, and creativity are also crucial drivers, team heterogeneity showed a weaker, though still positive, effect. Critically, the study finds that these relationships are amplified by supportive ecosystem communications, including access to venture capital, advanced technology, and infrastructure. By examining these factors in an emerging market context, this research offers a novel framework and practical insights for entrepreneurs and policymakers aiming to foster sustainable growth.