<p>This study examines the effect of demographic parameters on drivers’ risk-taking, concentrating on distracted driving, traffic rule violations, attentiveness towards children and road safety, and risk perception. A driver behavior questionnaire survey was conducted among different vehicle drivers from seven district headquarter town of Odisha, India, in an environment where traffic violations are common in mixed traffic condition. The study indicated that males are more distracted than female drivers and subjected to serious injuries. Drivers aged 18–30 and 31–50&#xa0;years were more distracted than those were over 51&#xa0;years. The average distracted driving rate among undergraduate drivers was 15.27% higher than for post-graduate drivers and 23.88% higher than for drivers with education above post-graduate. Graduate drivers care more about children and road safety. Two-wheeler and three-wheeler drivers are more distracted than four-wheeler drivers. Male two- and three-wheeler drivers with lower education levels need to be counsel drivers based on these findings to make the road safer for their journey. Educating and campaigning about distracted driving, attention towards children and road safety will make the road further safer. Eventually, contribute valuable insights into improving road safety to reduce the number of road injuries, and prevent children using the road from experiencing distress.</p>