Integrating Psychology into Entrepreneurship Education: A Catalyst for Developing Cognitive and Emotional Skills Among College Students

Entrepreneurship education (EE) has become increasingly recognized as an important tool for encouraging entrepreneurial skills among college students, particularly in developing countries, aiming to drive economic growth and improve livelihoods. This investigation delves into the correlation between psychology and entrepreneurial tendencies among college students, exploring the potential of EE to nurture entrepreneurial skills. Employing a convenience sampling technique, data were gathered from 118 professionals and 209 Chinese college students through a questionnaire method. The research employed descriptive statistics, analysis of convergent validity, hypothesis testing, and structural equation modeling (SEM) for data analysis. The results reveal a significant relationship between psychology and entrepreneurial behavior, emphasizing the importance of integrating psychological principles into EE initiatives. The study underscores the role of EE in supporting ambitious students, considering personality influences, and recognizing psychological diversity, ultimately fostering the development of vital emotional cognitive skills for student success. This study’s novelty contributes to entrepreneurship education by integrating psychology to cultivate ambition, navigate personalities, and develop essential emotional cognitive skills. Further investigations ought to prioritize longitudinal studies and explore causation to further describe the nuanced connection of traits and factors in entrepreneurship education, enabling adapted interventions to enhance cognitive and emotional skills in students.