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<p>This study investigates the evolution of tourists’ movement patterns across different seasons and explores the influence of the COVID-19 pandemic on tourist attractions in Jeju Island. Data was extracted from TripAdvisor.com focusing on tourist attractions within 104 destinations with the dataset of 22,962 online reviews. Centrality measures, including degree, eigenvector, and betweenness centralities, were analyzed to assess the overall popularity and influential nodes within the tourist movement network. The results reveal that degree and eigenvector centralities remain stable across seasons, indicating consistent popularity and influential attractions within the network. However, betweenness centralities exhibit significant fluctuations. Importantly, the COVID-19 pandemic has a notable impact on tourist movement patterns. Indoor venues experienced reduced centrality, while traditional markets observed increased centrality. These changes reflect shifts in visitor behavior and preferences driven by health and safety concerns, with a preference for outdoor, less crowded venues to mitigate infection risks.</p>

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Seasonal shifts and pandemic effects on tourist mobility: A study of attraction-level movement patterns in Jeju Island

  • 期刊论文

  • 发表日期：

    2026年3月3日

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  • Kisung Jung,
  • Yoonjae Nam

摘要

This study investigates the evolution of tourists’ movement patterns across different seasons and explores the influence of the COVID-19 pandemic on tourist attractions in Jeju Island. Data was extracted from TripAdvisor.com focusing on tourist attractions within 104 destinations with the dataset of 22,962 online reviews. Centrality measures, including degree, eigenvector, and betweenness centralities, were analyzed to assess the overall popularity and influential nodes within the tourist movement network. The results reveal that degree and eigenvector centralities remain stable across seasons, indicating consistent popularity and influential attractions within the network. However, betweenness centralities exhibit significant fluctuations. Importantly, the COVID-19 pandemic has a notable impact on tourist movement patterns. Indoor venues experienced reduced centrality, while traditional markets observed increased centrality. These changes reflect shifts in visitor behavior and preferences driven by health and safety concerns, with a preference for outdoor, less crowded venues to mitigate infection risks.