How to Manage the Naturel Resources Pricing in the Sustainability Context: Application to Drinking Water

The goal of this study is to develop a social pricing model for the consumption of a good such drinking water in order to finally uphold the ideal of consumer equality. A deficit results from the first-tier monopoly's price; furthermore, second-class pricing may have detrimental effects on fairness. The concern for equity does, in fact, necessitate the inclusion of social value in the price model. The empirical research demonstrates that the Greater Tunis region's households face an appreciation for the physical quality of this good when consuming drinking water, Social pricing is therefore primarily based on a customer's willingness to pay (WTP) in accordance with their preferences.