Exposure to Family Planning Information and its Association with Family Planning Behaviours Among Currently Married Women in Jordan
摘要
This study examined the association between exposure to family planning information and related behaviors among currently married women in Jordan. The analysis is based on data from 9208 currently married Jordanian women aged 15–49. The study analyzed four family planning outcomes: current use of any family planning method, current use of modern contraceptives, unmet need for contraception, and demand satisfied by modern methods. Key independent variables included four sources of information on family planning: traditional media, digital media, community events, and one-on-one counseling. There was a positive association of information received through traditional media and one-on-one counseling with family planning outcomes. Women exposed to traditional media were 21% more likely to use modern contraceptives, while those exposed to both traditional media and one-on-one counseling had a 36% higher likelihood of using modern contraceptives than those without such exposure. Information received from digital media and community events showed weak associations with family planning outcomes. These findings highlight the need for synchronized information dissemination approaches both at the individual and community level, with audience-specific content tailored to maximize the impact.