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<p>The audiovisual media content (AMC) industry, focused on film and television drama production, is confronted with a broken business model due to the dominance of centralized streaming platforms. The top platforms dominate global distribution, but only offer slices of produced and heritage content. In addition, they compete with the AMC industry by producing a majority of distributed content. This leaves fewer gatekeepers deciding on the content to be distributed and less diverse content easily accessible to audiences Consequently, audiences are compelled to engage in pirating movies despite a willingness to pay. Recent blockchain innovations towards the so-called Web3 promise to restore this broken business model by re-establishing direct contact between the producers of films and their audiences. The benefits of networks (peer-to-peer or community-based) in combination with Web3 follow the principle of decentralized disintermediation while comprising elements such as FIAT to crypto-payment mechanisms, self-sovereign identity authentication, blockchain oracles, decentralized autonomous organizations (DAO), and so on. A gap exists with regard to the methodological designs of Web3 decentralized applications (DApp) and their ecosystems to restore a viable AMC business model that not only eliminates the need for piracy activities, but also the need for platforms. The DApp architecture designs for the creation of the ecosystem of the film and media industry in this document allow, on the one hand, for a legal compliance check ahead of a costly deployment. However, the DApp designs in this paper also allow for a customized blockchain technology stack development. Ultimately, this research is a continuation of an earlier whitepaper (<a href="http://dx.doi.org/10.13140/RG.2.2.30168.57600">http://dx.doi.org/10.13140/RG.2.2.30168.57600</a>) to establish a participatory economy in the film industry from peer-to-peer streaming.</p>

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Designing a Web3 ecosystem to facilitate a participatory economy for the movie and series industry

  • 期刊论文

  • 发表日期：

    2025年8月6日

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  • Alex Norta,
  • Indrek Ibrus,
  • Alan R. Milligan

摘要

The audiovisual media content (AMC) industry, focused on film and television drama production, is confronted with a broken business model due to the dominance of centralized streaming platforms. The top platforms dominate global distribution, but only offer slices of produced and heritage content. In addition, they compete with the AMC industry by producing a majority of distributed content. This leaves fewer gatekeepers deciding on the content to be distributed and less diverse content easily accessible to audiences Consequently, audiences are compelled to engage in pirating movies despite a willingness to pay. Recent blockchain innovations towards the so-called Web3 promise to restore this broken business model by re-establishing direct contact between the producers of films and their audiences. The benefits of networks (peer-to-peer or community-based) in combination with Web3 follow the principle of decentralized disintermediation while comprising elements such as FIAT to crypto-payment mechanisms, self-sovereign identity authentication, blockchain oracles, decentralized autonomous organizations (DAO), and so on. A gap exists with regard to the methodological designs of Web3 decentralized applications (DApp) and their ecosystems to restore a viable AMC business model that not only eliminates the need for piracy activities, but also the need for platforms. The DApp architecture designs for the creation of the ecosystem of the film and media industry in this document allow, on the one hand, for a legal compliance check ahead of a costly deployment. However, the DApp designs in this paper also allow for a customized blockchain technology stack development. Ultimately, this research is a continuation of an earlier whitepaper (http://dx.doi.org/10.13140/RG.2.2.30168.57600) to establish a participatory economy in the film industry from peer-to-peer streaming.