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<p><?tk 4?>The current study investigated whether tactile interventions could alleviate emotional distress and reduced prosocial behavior following social exclusion. Using the Cyberball paradigm to induce social exclusion, two experiments examined the effects of distinct touch types: Study 1 implemented social affective touch (a slight pat on the back), while Study 2 employed physical affective touch (gentle stroking with a wool brush). Participants’ positive and negative emotions, along with prosocial behavior, were assessed post-intervention. Results indicated that neither form of affective touch mitigated the negative emotional consequences of social exclusion. However, both social and physical affective touch effectively attenuated the decline in prosocial behavior. Notably, the effect of social touch was moderated by attachment orientations: the buffering effect on prosocial behavior was observed only among individuals with low attachment anxiety and low attachment avoidance. In contrast, no such moderating role of attachment dimensions was found for physical touch.</p>

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Could Affective Touch Alleviate the Negative Effects of Social Exclusion?

  • 期刊论文

  • 发表日期：

    2026年4月28日

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  • Yiru Wang,
  • Jinlong Su

摘要

The current study investigated whether tactile interventions could alleviate emotional distress and reduced prosocial behavior following social exclusion. Using the Cyberball paradigm to induce social exclusion, two experiments examined the effects of distinct touch types: Study 1 implemented social affective touch (a slight pat on the back), while Study 2 employed physical affective touch (gentle stroking with a wool brush). Participants’ positive and negative emotions, along with prosocial behavior, were assessed post-intervention. Results indicated that neither form of affective touch mitigated the negative emotional consequences of social exclusion. However, both social and physical affective touch effectively attenuated the decline in prosocial behavior. Notably, the effect of social touch was moderated by attachment orientations: the buffering effect on prosocial behavior was observed only among individuals with low attachment anxiety and low attachment avoidance. In contrast, no such moderating role of attachment dimensions was found for physical touch.