<p>Art market studies often overlook the consumption function of artworks. Gift artworks, with their primary purpose being relational rather than commercial, reveal how social value converts into economic value. Using a dataset of 9953 globally auctioned works by Zhang Daqian (1899–1983), one of the most prominent Chinese artists, we identify 3128 gift artworks (31.4%) and find that on average, gift artworks achieve lower prices than non-gift works. However, provenance and elite dedicatee identities can enhance value. We find no evidence for an endowment effect. By drawing attention to one of the most distinctive phenomena in Chinese art, this study offers fresh insights into how socio-cultural dynamics shape the art trade.</p>

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The art of the gift: provenance and the endowment effect in Chinese gift artworks

  • Yuqing Song

摘要

Art market studies often overlook the consumption function of artworks. Gift artworks, with their primary purpose being relational rather than commercial, reveal how social value converts into economic value. Using a dataset of 9953 globally auctioned works by Zhang Daqian (1899–1983), one of the most prominent Chinese artists, we identify 3128 gift artworks (31.4%) and find that on average, gift artworks achieve lower prices than non-gift works. However, provenance and elite dedicatee identities can enhance value. We find no evidence for an endowment effect. By drawing attention to one of the most distinctive phenomena in Chinese art, this study offers fresh insights into how socio-cultural dynamics shape the art trade.