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<p>Sustainable development is driving profound transformations in the office equipment (OE) market, and Government Green Procurement (GGP) has become an important instrument for promoting resource efficiency and environmental protection. The research goal of this study is to examine how GGP policies influence OE enterprises’ long-term green production decisions under bounded rationality and to reveal the evolutionary mechanisms through which policy incentives shape enterprise behavior. Using the evolutionary game (EG) analysis framework, the study analyzes the strategic interactions between government procurement agencies and OE enterprises and explores the evolution paths and equilibrium strategies through theoretical derivation and numerical simulation. The results indicate three key findings: (1) OE enterprises proactively adopt green production when the net income from green products exceeds that of conventional products, even without government intervention. (2) OE enterprises enhance the profitability of green production by improving product greenness, expanding production scale, and reducing production costs, enabling spontaneous green transformation. (3) GGP policies exert a significant guiding effect. Active implementation of GGP drives enterprises toward green production, while its absence leads to a preference for conventional products. The conclusions suggest that proactive government action is essential for promoting green production and achieving sustainable development. Unlike previous static or qualitative studies, this research develops a dynamic EG model to evaluate GGP policy effects. The study also identifies the conditions under which GGP effectively stimulates green production and offers practical guidance for OE enterprises seeking to optimize green production strategies in an evolving market.</p>

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Research on evolutionary game of government green procurement guiding office equipment enterprise’s green production decision

  • 期刊论文

  • 发表日期：

    2026年1月16日

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  • Nian Zhang,
  • Yue Zhu,
  • Nanxin Wang,
  • Qi Tian

摘要

Sustainable development is driving profound transformations in the office equipment (OE) market, and Government Green Procurement (GGP) has become an important instrument for promoting resource efficiency and environmental protection. The research goal of this study is to examine how GGP policies influence OE enterprises’ long-term green production decisions under bounded rationality and to reveal the evolutionary mechanisms through which policy incentives shape enterprise behavior. Using the evolutionary game (EG) analysis framework, the study analyzes the strategic interactions between government procurement agencies and OE enterprises and explores the evolution paths and equilibrium strategies through theoretical derivation and numerical simulation. The results indicate three key findings: (1) OE enterprises proactively adopt green production when the net income from green products exceeds that of conventional products, even without government intervention. (2) OE enterprises enhance the profitability of green production by improving product greenness, expanding production scale, and reducing production costs, enabling spontaneous green transformation. (3) GGP policies exert a significant guiding effect. Active implementation of GGP drives enterprises toward green production, while its absence leads to a preference for conventional products. The conclusions suggest that proactive government action is essential for promoting green production and achieving sustainable development. Unlike previous static or qualitative studies, this research develops a dynamic EG model to evaluate GGP policy effects. The study also identifies the conditions under which GGP effectively stimulates green production and offers practical guidance for OE enterprises seeking to optimize green production strategies in an evolving market.